Coastal Container Names Larsen GM Of Sheets Business Unit

Holland, West Michigan based Coastal Container announced the hiring of Scott Larsen as General Manager of the Coastal Sheets business unit.

Larsen, a Michigan State School of Packaging graduate, brings over 30 years of experience in the corrugated industry to the position. Prior to joining the Coastal team, Larsen spent seven years at Union Camp/International Paper before moving to Akers Packaging in Illinois. He has worked in sales, sales management and general management, roles which prepared him well for his new role.

Larsen will oversee the new Fosber Corrugator, which launched production on October 9 and represents the same family of machines he managed while at Akers. His focus will be leading his team to optimize its capabilities and provide corrugated sheet products, as well as finished boxes and honeycomb, to the company’s partners.

Coastal’s recent $25 million expansion added 65,000 square feet of capacity to accommodate the corrugator and more than 60 new jobs by bringing the corrugating capabilities in-house.

The new Sheets division will capitalize on the corrugator’s capacity to run over two billion square feet of material per year. Coastal Sheets bolsters the Coastal Group’s ability to withstand supply-chain disruptions and positions the company as the region’s only locally owned and operated provider of onsite sheets production.

“I am most looking forward to being a part of an innovative, entrepreneurial team that has built a reputation for excellence,” said Larsen. “My experience at Union Camp/International Paper and Akers taught me about the corrugated sheets business, from design, production, customer service and especially how to sell value and I’m excited to bring that knowledge and expertise to a team that has great people and a great culture.”

Brent Patterson, Coastal Container’s CEO, said that Larsen is a great fit for the company.

“With his directly relatable experience and his previous track record of success, Scott is an outstanding addition to our team, particularly as it relates to his experience with Fosber corrugators and their implementation,” Patterson


Larsen joins a growing team of industry experts including Nathan Hoekstra, Coastal’s General Manager; Tom

Staal, Management Systems Director; Troy Howard, Plant Manager; and William Cessna, Director of Operations. Together, they represent more than 100 years of experience in the packaging industry.

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