Finland based Metsä Board, together with LUMENE of Finland and Belgium’s Van Genechten Packaging, has earned the ScanStar award for the 2024 LUMENE Christmas calendar. Designed by Metsä Board’s packaging design team and manufactured by VG Kvadra Pak, part of Van Genechten Packaging Group, the calendar combines Nordic beauty with innovative packaging design.
“It’s inspiring to see how collaboration between experts from different fields can create exceptional experiences for our customers and consumers — all while staying true to the principles of the circular economy that are so important to us at LUMENE,” says Essi Arola, Sustainability & Packaging Director at LUMENE.
Roberts Vasilevskis, General Director of VG Kvadra Pak JSC, Riga, adds, “Because packaging should do more than protect — it should inspire. Working closely with LUMENE and Metsä Board, we brought the Nordic experience to life through creativity, sustainability, and functionality. It shows the power of collaboration in turning a vision into reality.”
The calendar is made from MetsäBoard Prime FBB Bright and MetsäBoard Pro FBB Bright folding boxboards, which are manufactured from renewable wood fibers and are easily recyclable. The excellent surface smoothness and high brightness of the board ensure that the winter landscape looks stunning on the outer packaging of the calendar as well as on the protective sleeve.
“By combining deep material knowledge with converting efficiency, we can create packaging solutions that are both functional and visually impactful. The multi-dimensional structure and Nordic aesthetics of LUMENE’s calendar deliver a rich consumer experience – while remaining easy to manufacture,” says Iiro Numminen, Packaging Designer at Metsä Board.
ScanStar is a joint Nordic packaging competition driven by enthusiasm for creating usable, sustainable, and appealing packaging. It is organized annually by the Scandinavian Packaging Association. Winning a ScanStar award is how Nordic companies enter the international WorldStar packaging award competition organized by the World Packaging Organisation.
https://boardconvertingnews.com/metsa-board-lumene-and-van-genechten-win-scanstar-award/
Comments are closed.